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After WW2 Australiaâs economic backbone was slumped in depression. Many businesses and families found it hard to survive let alone to grow and capitalize. However the Kirby family saw the countries economic situation as an opportunity, for change. After working in the automotive business Gorge Kirby decided to pick up and move. George and his family traveled for hours, traveling from Geelong to Parkdale. Where they would rent their first cinema, the âWintergardenâ. The âWintergardenâ was an old silent cinema. They soon realised it would need a lot of work, as they began to re-build the cinemas technology with a film plant. The Kirbyâs were able to purchase a second hand film plant. Unfortunately it broke down a lot, causing money to be wasted on repairs. The âWintergardenâ was the Kirbyâs first venture into the cinema business. It allowed them to experience the cinema business in all its forms, including maintenance, film supply and management. The âWintergardenâ was a small venture that was successful in showing the Kirbyâs cinemas ropes.
This reference is a map found on Google. Google is a search engine that is easy to use, giving the most basic and effective directions. This map represents the journey the Kirbys went on to create change and to take a chance. This moment is the beginning of Village Roadshow Limited. If George Kirby did not take this opportunity the Kirby family would have been able to reach the corporate success they have. Yes there were other avenues taken by Roc Kirby that landed the Kirby business in success. But it is this very trip that got the ball rolling that allowed George Kirbys sons to live and breath the cinema business, in all its glory.
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